Tag Archives: conferences

Marketing 101: How Conferences Taught Me to Plan a Wedding

I’m getting married in a little under two weeks, and a few nights ago I had my first anxiety dream about my upcoming wedding. It went like this: my wedding and the American Library Association Annual Conference (ALA) had been scheduled for the same time. I was arranging books at our exhibit booth in my wedding dress, and when I tried to leave to head to the altar, an author appeared for her signing. She demanded that I stay and fix the lighting, which she said was not flattering. I woke up in a cold sweat.

It doesn’t take Freud to figure out where this dream came from. As any marketing person can tell you, conferences take an immense amount of work, planning, and mental energy. As it turns out, weddings do too. The good news is that I’ve learned a lot in my eight years of planning and attending conferences that helped me stay sane throughout the wedding planning process—and there’s a lot that wedding planning can teach about conferences, too. Here are a few tips that I’ve found to be true for both events: Continue reading

Diversity 102: 5 Things to Consider Before Putting Together a Diversity Panel

diversity102-logoOver the last few years, we have seen the number of panels about diversity skyrocket. It wasn’t long ago that an all-white BookCon lineup inspired the creation of We Need Diverse Books; now, a few years later, we constantly come across conference lineups with multiple diversity-focused panels (take the upcoming YALSA Symposium for young adult librarians, as just one example).  Many regional and national conferences have adopted diversity as a conference theme, and we have been invited to speak at multiple Diversity Summits, Diversity Days, and more.

This is a terrific thing. Panels are an important way to keep the focus on this topic and to educate the movers and shakers within all different industries about why diversity matters. The high number of panels focused on diversity is a good indicator that more people are thinking about these issues than ever before.

But here’s the thing about panels: just putting the word “diversity” on a panel and hoping it does the job isn’t enough. Continue reading

ALA 2015 Recap: Wins in Diversity

Another year, another successful ALA annual! We were so excited to be in San Francisco this year, especially in light of the recent SCOTUS ruling on gay marriage! What better city to be in than the one that elected Harvey Milk to public office and issued marriage licenses to same-sex couples in 2004, kickstarting a fight for LGBTQ marriage rights in California? Continue reading

Join Us for a Diversity Discussion at ALA in Las Vegas

Last year at the American Library Association (ALA) Annual Conference, we had a great turnout and discussion during our book buzz event. If you’ll be at ALA, join us again this year to keep the conversation going:

ALA Book Buzz 2014

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ALA 2013 Signing Schedule (and giveaways!)

Will you be at ALA 2013 this year in Chicago? If so, we’d love to meet you! We’ll be in booth #2305. Here’s what’s happening:

Lee & Low at ALA

ARC Giveaways!

Killer of Enemies, by Joseph Bruchac (fall 2013)
Bruchac’s newest YA novel retells the story of Lozen, the monster slayer of Apache legend, with a post-apocalyptic steampunk twist.

The Monster in the Mudball, by Susan Gates (fall 2013)
In this middle grade fantasy/mystery, Jin accidentally awakens a monster and must team up with the Chief Inspector of Ancient Artifacts to save his baby brother and, perhaps, the world.

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This Week in Diversity: Conferences, Movies, and Visualizing the World

October’s a busy time of year for conferences! At the New England Independent Bookseller’s Association conference, they had a panel on Selling Color in a White World. Our own Stacy Whitman of Tu Books participated—though, due to subway flooding, she joined the discussion via phone. Author Mitali Perkins and bookseller Elizabeth Bluemle shared their experiences from the panel.

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Chicago here we come!

Well, barring any more volcanic interruptions, come this weekend we’ll be heading off to Chicago for the annual International Reading Association convention.  If you’ll be there, we’d love to see you! It makes me super happy to meet people face to face in this age of twitter-email-voicemail-3G-4G-whatever.

Anyway, we’ll be hanging out at booth 2122 so be sure to come by and say hello. And if the L&L staff alone is not enough of an attraction for you, come for our authors who will be stopping by:

MONDAY, APRIL 26:

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