Tag Archives: Author Event

Marketing 101: How to Prepare for Your First Conference

This post is part of an ongoing series at The Open Book answering questions about book marketing and publicity.

With the 2015 American Library Association (ALA) conference just around the corner, many first-time authors are probably starting to get nervous, wondering what’s in store for them. Going to your first trade conference, book event, or signing can be incredibly daunting. It marks a transition from the very private and solitary process of creating a book to the very public process of interacting with readers directly and getting your book out into the world. This is by no means easy, but being in a public space with your book can be incredibly rewarding. Here are a couple things to keep in mind as you make the transition:

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How to Turn a Quiet Author Event into a Big Success

In this joint guest post, librarian Jane Levitan of Guest Bloggerthe Martinsburg-Berkeley County Public Libraries and author/illustrator Lulu Delacre give their takes on a quiet event that turned into a great success.  Continue reading